AI - Afiniti

About Afiniti

Afiniti is a pioneering CX AI company that has been delivering measurably better business outcomes for some of the largest enterprises globally since 2006. The company's mission is to make moments of human connection more valuable by optimizing customer experiences and empowering partner platforms to become predictive systems.

Afiniti builds and deploys its products based on responsible AI principles, ensuring equitable treatment of employees and customers. They use robust safety controls, including a patented benchmarking capability, to constantly measure the outputs of their AI systems for both safety and effectiveness.

The company's CX AI optimization solution is designed to improve productivity in customer engagement by removing skills or rules-based systems from the eco-system, personalizing customer experiences, and leading to increased empathy – which drives better outcomes. Afiniti has developed a real-time AI engine that optimizes customer outcomes for contact-agent-offer-channel combinations, delivering transformational business benefits and enterprise profitability.

Afiniti collaborates with industry frontrunners and Fortune 500 enterprises across various sectors, including TELCO & Media, Financial Services, and Healthcare Insurance, to optimize customer interactions that benefit from empathy and are measured in terms of revenue, margin, or customer lifetime value impact. Their AI is also applied to service metrics, optimizing for improved customer satisfaction, handle time, or time to resolution metrics.

Together with their partners, Afiniti envisions the future of customer engagement as a platform that combines outcome-based AI optimizations, CRM, and the underlying omni-channel orchestration platform. Their Afiniti Inside™ suite enables cloud partners to usher in this new era of CX AI.