Populi
Transforming healthcare operations with integrated analytics for network management, marketing, and strategic planning, empowered by AI-powered tools and customizable integrations.
Populi is a healthcare analytics company that provides integrated solutions for network management, patient marketing, and strategic planning using AI-powered services. Their offerings include Patient and Provider Intelligence analytics directly within Tableau, an API for custom data warehouses, and tools for patient marketing, physician relationship management, and strategic planning. Populi is part of Definitive Healthcare and continuously innovates to help clients grow in the competitive healthcare marketplace.
About Populi
Populi is a leading healthcare analytics company that offers integrated solutions for network management, patient/consumer marketing, and strategic planning. The company's core mission is to provide actionable insights that help clients grow and optimize their operations. Populi's offerings include several AI-powered services and tools.
They develop and provide Populi for Tableau, enabling users to access the full suite of Patient and Provider Intelligence analytics directly within Tableau. Populi also offers an API, providing direct access to their analytics suite to build custom data warehouses, connectors, and applications.
Group 3 of Populi's offerings focuses on patient and consumer marketing. Here, they offer targeting and acquisition services, as well as tools for building segments, activating campaigns, and measuring clinical results. For physician relationship management (PRM), Group 9, Populi powers Salesforce with Claims analytics. Group 7 is dedicated to strategic planning, where clients can predict market share, demand, and utilization trends.
The company's provider intelligence solutions include the HCx Directory, Affiliations, Pathways and Referrals, Procedure Volume, Condition Volume, Price Transparency, Patient Cohorts, Patient Journeys, Propensity Models, and Marketing Activation. These tools help maximize network and service line growth and identify leakage in patient/consumer marketing, while the PRM for Salesforce solution powers Salesforce and Health Cloud with on-demand Claims analytics.
Populi is a part of the Definitive Healthcare family and continually innovates to help clients stay ahead of the competition. Their solutions are designed to provide valuable insights, drive growth, and optimize healthcare operations in today's dynamic marketplace.
